What if the guides travellers and guests love most aren’t even on your radar?
The tourism industry keeps fishing from the same pond. And incredible talent largely stays hidden.
In this episode, Rebecca Woolford sits down with Alessandra Alonso, award-winning founder of Women in Travel CIC and The Tour Guiding Academy, and Florbela, a tour guide who reinvented herself through Alessandra’s academy. They discuss why so much talent remains invisible and the business case for looking beyond the usual places. Why the guides travellers want most might not be where you’re looking.
Press play or jump to the highlights below to uncover…
🌍 “Women were no where to be seen. I was the only woman in the room…” (16.37 mins)
💬 “This is an industry where women are the very backbone… ” (25.45 mins)
🌍 “The traveller wants something unique, original, authentic, immersive…” (29.51 mins)
💬 “The voices that often are not heard, but that can teach us so much…” (30.55 mins)
